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Should you hire a fractional CMO?Listen now (31 min) | Josh is on his marketing tour-networking with a lot of marketers as he looks to fill a potential role on his team. Most startups…
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This crazy market. Listen now (26 min) | Josh and Adrienne talk about what the current economy looks like and how it can impact marketers, especially those in B2B SaaS. As…
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Don't hate the gate- how marketers can create gated content that's worth itListen now (27 min) | Right offer, right price... We’ve been thinking a lot about value exchange in different circumstances. So often, marketers ask…
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The right framework for the right problemListen now (31 min) | Adrienne and Josh chat about how marketing teams can use frameworks to produce quality assets that help achieve internal goals…
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Writing is hard: Find the balance between high value and high quality writingListen now (32 min) | The 42/Agency Process was a different approach to putting together a “thought-piece” in their newsletter. Josh and Adrienne take a…
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How does it makes your audience feel when you repurpose content?Listen now (25 min) | Josh and Adrienne talk about the nuance of content repurposing. There are social norms and rules that people have created for…
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How to get the best out of working relationshipsListen now (25 min) | Josh and Adrienne ask what it takes when bringing on new team members and how people work best. The first thing to consider is…
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Marketing Retro Podcast