Listen now (28 mins) | Adrienne and Josh talk about their favorite ecommerce and CPG brands. And dive into how great brands create an experience that creates a feeling of how the consumer wants to feel. Customer experience is one of the great differentiators for brands. Influencers can create trust for brands if the brand hasn’t built trust on its own.
The Way Ecommerce Brands Have Captured Consumer Emotions
1) I like experimenting with the intro. 2) Topo Chico is the best. You will see it more and more as Coca-Cola expands it distribution.