Nov 29, 2022 • 28M

Growth Insights: Adrienne's Newest Venture

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Appears in this episode

Josh Ho
Adrienne Barnes
Adrienne and Josh's weekly marketing podcast where two friends discuss their opinions on varying marketing topics
Episode details

In this episode, Josh and Adrienne talk about Adrienne’s most recent messaging shift, and what new offerings she has coming.

  • Adrienne shares how she started doing marketing research and Best Buyer Persona.

  • The big mistake she made by naming it “Best Buyer Persona”

  • The advice to marinate in the problem

  • How to shift messaging and let go of your “brand”